SERVICES
Branding | Art Direction | Design
Rising in Albuquerque’s Far Northeast Heights, Allaso Olivine is more than a new community—it’s a rare find. Like the gemstone it’s named for, this boutique collection of 105 residences is designed to shine in an area long dominated by single-family homes.
Allaso Olivine is part of the Allaso collection—a group of communities built around a hospitality-driven mindset that keeps brand consistency while celebrating local character. Guided by this philosophy, Allaso Olivine captures the essence of its surroundings— communities shaped by local spirit and natural beauty.
Drawing from Allaso’s focus on thoughtful design, modern comforts, and a lifestyle of discovery, Resident360 developed a polished, timeless brand identity. From narrative and tagline to mood board, logo, collateral, and website copy, every detail positions Allaso Olivine as the premier destination for upscale, on-trend living in Albuquerque’s Northeast Heights.
Agency: Resident360